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Home»Interviews»Atlas, a NiCE Firm, Merges Below Verse.ai as a Unified AI supplier Spanning Digital to SMS
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Atlas, a NiCE Firm, Merges Below Verse.ai as a Unified AI supplier Spanning Digital to SMS

Editorial TeamBy Editorial TeamMay 19, 2026Updated:May 19, 2026No Comments4 Mins Read
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Atlas, a NiCE Firm, Merges Below Verse.ai as a Unified AI supplier Spanning Digital to SMS
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Atlas and Verse, each NiCE corporations, merge underneath the Verse model, combining two fully-managed AI options that work collectively synergistically.

Atlas, previously AtlasRTX, supplies AI-powered options to the nation’s largest homebuilders. Acquired by NiCE in 2022, Atlas, is merging underneath Verse.ai, one other NiCE firm. Verse focuses on bettering buyer experiences and lead conversion via AI-powered enterprise texting. The alignment between Atlas and Verse comes naturally, as each corporations focus on fully-managed AI options that enhance effectivity, drive income, and scale wonderful buyer experiences.

“Bringing Atlas into Verse streamlines the model whereas opening up the probabilities. Our workforce is constructing the product that gross sales and advertising and marketing leaders can not get wherever else—a contemporary AI basis that spans from digital to textual content to name.” – Mike Payments, PhD, Common Supervisor, Verse.ai

Mixed, Atlas and Verse are uniquely positioned to assist homebuilders—and past—with AI that works across the clock to interact and convert extra prospects. Atlas’ resolution, an AI digital net assistant, stays unchanged underneath the Verse model. Dwelling on consumer web sites, the digital assistant engages prospects 24/7, providing customized conversations that information them via the journey. For potential residence patrons, the AI assistant serves them details about accessible properties that match their standards, together with location, funds, faculty district, and extra.

Additionally Learn: AIThority Interview With Rohit Agarwal, Founder & CEO of Portkey

Atlas’ AI chatbot is highly-sophisticated and clever, with the flexibility to tug in real-time CRM knowledge to drive extra customized and customised conversations. Whereas the digital assistant lives on the prime of the funnel, participating web site guests and producing first-party leads, Verse supplies a pure subsequent step via AI texting.

Verse is a enterprise texting platform that manages two-way textual content conversations at scale, 24/7. By means of these conversations, Verse qualifies leads and schedules inbound calls or appointments. As 90% of textual content messages are learn inside three minutes, Verse permits corporations to capitalize on the effectiveness of texting with none of the work concerned, with fully-managed conversations, compliance, setup, and integration. Moreover, responses are managed 24/7 with always-on AI and human-in-the-loop via Verse’s high quality assurance workforce, who oversee conversations.

From digital experiences to SMS conversations, Atlas and Verse, now merely Verse, make it simple for companies to satisfy buyer expectations for larger assist throughout digital channels, sooner response instances, and clever, customized, two-way communication. Each options embrace strong analytics on buyer conversations and full transparency, with conversations seen and accessible for takeover in real-time.

“Bringing Atlas into Verse streamlines the model whereas opening up the probabilities,” says Mike Payments, PhD, Common Supervisor of Verse. “We’re able to do extra for our homebuilding shoppers and past. With a confirmed observe file from technique to execution, our workforce is constructing the product that gross sales and advertising and marketing leaders can not get wherever else—a contemporary AI basis that spans from digital to textual content to name.”

Atlas and Verse empower shoppers to leverage the ability of AI to scale outreach, interact with prospects and prospects 24/7, and meet prospects the place they’re—all with out investing further sources. They maintain all the things from CRM integration to implementation, providing complete tech stack integration throughout industries via API.

The unification of Atlas underneath the Verse model supplies higher assist for the Atlas product, with a bigger workforce and extra sources, whereas streamlining the pure synergy between the 2 platforms. Each groups proceed to work collectively to take care of and develop AI options for gross sales, advertising and marketing, and repair.

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[To share your insights with us, please write to psen@itechseries.com]



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