The partnership strengthens SCCG’s position as a connector, offering enterprise growth help to speed up the distribution of QStarLabs’ PERSONAS platform
SCCG Administration, a world chief in advisory and enterprise growth inside the gaming trade, introduced a strategic partnership with QStarLabs, the developer of the cutting-edge PERSONAS AI micro-influencer platform. This collaboration will introduce QStarLabs’ expertise to SCCG’s in depth community of greater than 130 companions worldwide whereas additionally demonstrating its influence by the launch of a singular Retro Mr. Las Vegas Account, also called the Retro Stephen Crystal Account.
The partnership strengthens SCCG’s position as a connector inside the international gaming trade, offering enterprise growth and gross sales help to speed up the distribution of QStarLabs’ PERSONAS platform. This best-in-class answer is purpose-built for operators, sportsbooks, and prediction markets looking for to rework social engagement into measurable income.
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AI micro-influencers are the subsequent frontier in participant acquisition and engagement, and QStarLabs has created an answer that’s each highly effective and scalable. ”
— Stephen Crystal – Founder & CEO, SCCG
QStarLabs’ PERSONAS expertise permits manufacturers to create and handle self-learning AI influencers able to participating audiences at scale. Every persona is developed with distinctive persona traits and the flexibility to speak by textual content, photographs, audio, and video. By integrating with real-time sports activities information, promotions, and operator platforms, PERSONAS delivers well timed, related, and focused fan engagement throughout a number of digital channels, together with X, Instagram, Discord, and proprietary apps. With confirmed traction of greater than 20 million impressions and over 100,000 direct interactions, PERSONAS can be found across the clock and supported by enterprise-grade oversight instruments to make sure protected, constant, and brand-aligned content material supply.
For SCCG, the expertise won’t solely help consumer companions but additionally function the muse of a brand new group initiative within the gaming trade. The Retro Stephen Crystal Account will use QStarLabs’ revolutionary AI to deliver a nostalgic and interactive persona to life, participating audiences in new and inventive methods whereas demonstrating how PERSONAS can foster group constructing inside gaming.
“AI micro-influencers are the subsequent frontier in participant acquisition and engagement, and QStarLabs has created an answer that’s each highly effective and scalable. We’re excited not solely to introduce this platform to our international accomplice ecosystem but additionally to make use of it ourselves in launching the Retro Stephen Crystal Account—an revolutionary group play that demonstrates the ability of their expertise,” stated Stephen Crystal, Founder & CEO of SCCG Administration.
“We’re excited to accomplice with SCCG Administration and showcase our PERSONAS platform by the Retro Mr. Las Vegas Account. Since launch, we’ve seen vital operator, affiliate, and sports activities media curiosity in our platform and AI-as-a-Service strategy. This strategic partnership positions us to scale that momentum throughout SCCG’s in depth community,” stated Yang Tang, Co-Founder and CEO of QStarLabs Company.
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